We support thousands of events in countries all around the world, which means we’ve seen nearly every possible scenario, good and bad. While we’re not a rule-oriented organization, these guidelines provide a high level of quality and consistency to ensure that your event provides maximum value to its participants. Organizers are expected to abide by the following:
You must participate in a Techstars Startup Weekend prior to organizing one of your own.
Simply put, if you haven’t been at a Techstars Startup Weekend, it’s impossible for you to deliver the experience to others. Attending an event beforehand will ensure you understand the full attendee experience and give you a better idea of how to plan.
All Organizers are individuals: you cannot organize a Techstars Startup Weekend on behalf of another organization, group, or institution without specific approval from your Regional Manager (Nor can a team solely consist of members of the same Organization.)
Grassroots communities are led by individuals, not organizations. We want Techstars Startup Weekend to be run by people who are passionate about building their startups and their local community, not by people who are told to do it as part of their job.
Techstars Startup Weekends must be organized by a team (not one individual).
Ideally 2 lead organizers and 3-5 other members of the team. Suggested team size is no less than 3 and no more than 8. It takes a lot of effort to create the Techstars Startup Weekend experience. Sharing this workload reduces both the pressure on each Organizer and reduces the risk of things going wrong.
Lead Organizers should be prepared to hand over responsibilities to new Organizers after two or three events.
No city should have to rely on the same one or two people to run their Techstars Startup Weekend forever. Part of the role of an Organizer is to help cultivate new leaders to ensure your community thrives.
There’s no formal ownership of any city or region (no organizer or team has exclusive rights to a city or community).
Anyone in the community who meets the organizer criteria is allowed to put on event. In every case, we make sure that any teams close in proximity are connected with each other or teams are at least aware of the new applications in their area before anything is confirmed or authorized by HQ.
Organizers are expected to live within (or close by) the community in which they plan to organize, unless you have prior approval from your Regional Manager.
As an organizer, we consider your team the local experts. If you are not local, it can be very difficult to find the right resources and people to contact. Not to mention the perks that come from organizing will come from the local relationships you form within your community.
All Techstars Startup Weekend events must follow the standard 3 day, weekend-long format.
Well, apart from the fact we are called Techstars Startup Weekend, this is the format which works. We’ve tested it, a lot.
All events must be open to the public (exceptions require specific approval from Techstars).
Techstars Startup Weekend isn’t an elitist club. Our aim is to inspire anyone to take entrepreneurial action in their life. Blocking people from entry goes against our mission. That being said, we’ve developed some tricks to boost event quality while keeping the event open to the public. Let us know if you have any concerns beforehand.
No legal documentation or contracts of any kind are allowed to be signed at the event.
Techstars Startup Weekend aims to deliver experiential education and inspiration. Legally binding documents are for after the event, and should be handled by the appropriate professionals. If this becomes an issue during your event, your Facilitator is trained to help attendees resolve the issue.
You may not organize a ‘themed’ event without prior authorization from your Regional Manager.
We’ve tried a lot of different formulas and the weekend long formula doesn’t serve some industries very well, unless it is organized under specific guidelines. For all events, we want our Organizers to be setup for success. If we find your team is capable to host the event, we’ll allow it under some additional guidelines.
All Techstars Startup Weekends must have a certified Techstars Startup Weekend Facilitator chosen by the Regional Manager, and associated expenses must be included within the event budget.
A Facilitator is someone who has organized at least 2-3 Techstars Startup Weekend themselves, and is trained to handle big crowds, sticky situations, and effectively deliver the Techstars Startup Weekend experience. This helps our organization ensure all events have a consistent level of quality across the world. You can think of your Facilitator as an extra level of support to make your event a success.
No Techstars Startup Weekend should have more than 125 active participants.
We’ve found that event quality starts to decrease once an event reaches more than 125 attendees. Bigger events mean there are less resources available to attendees (and it can be very overwhelming to have everyone sit through 25 presentations on Sunday night).
Only new ideas (no pre-existing work done) are allowed to be pitched and worked on at Techstars Startup Weekend events.
More often then not, preformed ideas or companies means that the founder is only looking for people to help build their pre-determined vision. Nobody wants to work on a project for free and at Techstars Startup Weekend, all member should be starting with equal ownership and the ability to shape and change the vision.
All Techstars Startup Weekends must give proper recognition to global partners and local sponsors.
Our global partners & local sponsors provide a lot of support for our events, and often times it’s more than just money (attendee resources, mentors, marketing, etc). It’s important we give them the recognition they deserve, especially if you want to create a long-lasting relationship.
No cash prizes may be given at a TechstarsStartup Weekend.
We encourage in-kind prizes (donated co-working space, networking opportunities, product use, etc.) that directly impact the progress and success of Techstars Startup Weekend teams. Cash prizes can create legal issues, but more importantly we’ve found attendees end up dividing prizes amongst themselves instead of using it on their startup.
Our goal at Techstars Startup Weekend is to create impact, and we want prizes to reward attendees with opportunity instead of physical goods. We recommend finding prizes that help advance the attendees journey into entrepreneurship. Reach out to your Regional Manager if you would like some prize suggestions.
For themed events, at least one-third of the organizing team should represent that theme.
For example, a group of 6 people applying to organize a Startup Weekend Education event should have at least 2 people with a background in education on their team. Themed events should be bringing in the local community and expertise of that theme. We’ve found that this is the best way to ensure that.
Techstars Startup Weekends are stand-alone events and cannot be co-branded.
Co-branded events rarely add extra value to Techstars Startup Weekend and frequently cause additional problems and/or add unnecessary pressure to the local organizers.
When referring to Techstars Startup Weekend in text, use Techstars Startup Weekend at 1st Reference.
Including Techstars in the first reference brings awareness to Startup Weekend being part of Techstars. We want the world to know that Techstars is a network willing to help an entrepreneur at any stage of their journey. Referencing the name helps us connect our programming and gives more opportunities for Community Leaders to leverage the later stage resources & programming within the network.
The Techstars Startup Weekend lock up logo cannot be altered. The Beaker, Startup Weekend text and Techstars logo must be included. If city and name are added to the logo, they must follow the format listed on our branding page.
Keeping our logo consistent creates more brand recognition for Techstars Startup Weekend. Having everyone follow the same format strengthens our global brand, which creates more opportunities for everyone. For more details on how to use the Techstars Startup Weekend logo can be found on our branding resource page.
When using text, all Techstars Startup Weekend events must be named according to the following standard:
Techstars Startup Weekend + [City] + [Vertical] + Powered by Google for Entrepreneurs
This requirement does not apply for Corporate Events. Please contact the Techstars team for alternative naming arrangements. This helps us keep our branding consistent, and will make it much easier for participants to find events in your city.
All event logos, banners, and other marketing materials must include the following:
This helps preserve and strengthen the global brand (which in turn will help organizers locally). In order to cater for localization, minor customization of the beaker image is allowed, but the beaker must remain readily identifiable and intact.
All Techstars Startup Weekend events must have a dedicated website in order to explain the format and purpose of the event to the public, showcase the event’s Coaches, Speaker, Judges, and Organizers, and provide proper recognition to the event partners & sponsors.
All Techstars Startup Weekend event websites must contain:
Unless otherwise agreed, all Organizers must use the Website Template provided by the Techstars Startup Weekend team, with the URL of [City].up.co. Once your Application has been approved you’ll be given instructions for setting up and managing the site. This ensures that your organizing team has everything you need on the local site. Attendees will be able to find event details, and consistent messaging and branding.
Monetary compensation for Organizing or Facilitating an event is prohibited. Techstars Startup Weekend event funds can not be used to for personal financial gain.
We recognize that our success is largely due to the work of our Organizers, however we feel there is much more to gain from organizing besides a salary. Financial gain is unfair to sponsors, attendees, and our community who also invest in our mission.
Revenue from ticket sales and sponsorships must be used to cover basic event expenses:
For a more detailed breakdown of typical event expenses, see the Budgeting Section of the Organizer’s Guide.
All events must charge for admission.
Experience shows us that a small barrier to entry, in the form of a ticket price, increases the quality of the attendees and significantly decreases the cancellation and drop-out rate.
All Organizing teams must have at least one Organizer specifically dedicated to managing the finances and event budget.
Delegating someone to watch over finances helps keep your team and HQ on top of all finances and makes communication between everyone much easier.
All ticket sales and sponsorships must go through Techstars. Funds will be advanced prior to or reimbursed after the event.
In some instances, sponsorships may be received locally with prior authorization from HQ. This removes the liability from our organizers and also allows Sponsors and Attendee to file a tax deduction in certain regions.
50% of all leftover revenue (net profit after the above expenses have been covered) is retained by Techstars Startup Weekend, and 50% is reinvested back into the local startup and entrepreneurial ecosystem via the Techstars Startup Weekend Community Chest.
We want to support our local and global community! All funds are used to help grow Techstars Startup Weekend around the world and to build tools and resources for our Community Leaders.